





Beef & Sweet Potato Kibble
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• Real beef as the #1 ingredient
• 20+ nutrient-rich superfoods
• Brown rice for sustained energy & fiber
• Added taurine for heart health
• Biotin and fish oil for a shiny coat
• No corn, wheat, soy, or fillers
• Expertly formulated for dogs of all ages, breeds and sizes
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Beef, Chicken Meal, Pearled Barley, Ground Peas, Brown Rice, Turkey Meal, Beef Fat (Preserved with Mixed Tocopherols), Brewers Dried Yeast, Sweet Potato, Flaxseed, Natural Flavor, Dried Plain Beet Pulp, Monocalcium Phosphate, Fish Oil, Salt, Potassium Chloride, Pumpkin, Cranberry, Coconut Meal, Chia Seeds, Dried Kelp, Dehydrated Alfalfa Meal, Ground Miscanthus Grass, Inulin, Minerals (Zinc Methionine Complex, Zinc Sulfate, Iron Proteinate, Ferrous Sulfate, Copper Proteinate, Copper Sulfate, Manganese Proteinate, Sodium Selenite, Manganous Oxide, Calcium Iodate), Choline Chloride, Vitamins (Vitamin E Supplement, Niacin Supplement, Vitamin A Supplement, Thiamine Mononitrate, d-Calcium Pantothenate, Pyridoxine Hydrochloride, Riboflavin Supplement, Vitamin D3 Supplement, Biotin, Folic Acid, Vitamin B12 Supplement), Mixed Tocopherols (a preservative), Citric Acid (a preservative), ‘L-Ascorbyl-2-Polyphosphate (Source of Vitamin C), Blueberry, Spinach, Turmeric, Ginger, Chamomile, Parsley, Apple, Dandelion, Dried Spearmint, Cinnamon, Dried Bacillus coagulans Fermentation Product, Rosemary Extract.
Crude Protein | Min | 27 | % |
Crude Fat | Min | 14 | % |
Crude Fiber | Max | 5 | % |
Moisture | Max | 10 | % |
Calcium | Min | 1.2 | % |
Zinc | Min | 120 | mg/kg |
Omega 3 Fatty Acids | Min | 0.8 | % |
Omega 6 Fatty Acids | Min | 1.3 | % |
Ascorbic Acid (Vitamin C) | Min | 60 | mg/kg |
Bacillus Coagulans | Min | 20M | CFU/lb |
CALORIE CONTENT (CALCULATED)
ME = 3,580 kcal/kg; 380 kcal/cup
Your dog’s daily food requirement may vary due to age, breed, environment, and activity level. Daily amount can be divided into two meals per day. Adjust food as required to maintain optimal body condition or consult with your veterinarian if you are unsure. Be sure to have a clean bowl of cool, fresh water available at all times.
Puppies: Feed dogs 1.5-3 months old twice the adult amount. 3-6 months old 1.5 times the adult amount. 6-11 months old 1.25 times the adult amount.
Gestation: Increase by 25-50%
Lactation: Feed free-choice
DOG WEIGHT (LBS) | CUPS (8OZ) |
---|---|
Up to 5lbs | 1/2 |
6 - 10 | 1/2 - 1 |
11 - 20 | 1 - 1 1/2 |
21 -30 | 1 1/2 - 2 |
31–40 | 2 - 2 1/2 |
41–60 | 2 1/2 - 3 1/2 |
61–80 | 3 1/2 - 4 1/3 |
81–100 | 4 1/3 - 5 |
Over 100lbs | Add ¼ cup for every 10lbs |
AAFCO APPROVED
Our Salmon, Brown Rice & Sweet Potato Recipe is a dog food formulated to meet the nutritional levels established by AAFCO Dog Food Nutrient Profiles for All Life Stages.
For easy calculations, there is 4 cups of kibble per 1lb. For example: A 4lb bag of kibble has approximately 16 cups of kibble inside.
1 - 4 DAYS
5 - 8 DAYS
9 - 13 DAYS
14 DAYS
We understand how important and difficult it can be to find healthy food your pup will love. We're so confident Jinx will hit the spot, we back every purchase with a guarantee. If it's not love at first bite or you're not happy with your order for any reason, we'll make it right and give you a full refund. Read our full return policy

Only the good stuff
REAL BEEF
Lean Protein to maintain strong bones and muscles
SWEET POTATO
A high fiber, low fat superfood that supports healthy digestion
CARROT
A high fiber, vitamin A rich food great for digestion and supports healthy skin
PUMPKIN
A vitamin A, E, and C rich superfood that supports immunity and skin health

Healthier dogs live longer, and that starts with nutrition.
Superfood-powered kibble designed by nutritionists and backed by science to provide balanced nutrition for modern dogs of all breeds, ages, and sizes.
Key Points:
90%
84%
94%
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More Questions?
Here’s the scoop. Backed by decades of scientific research, kibble proves to be the easiest and safest way to ensure your dog is getting a balanced diet. It’s cost-effective, easy to store with low risk of spoilage, and can help promote healthier teeth and gums. You know your dog best, but we decided unanimously that kibble was the kind of food we wanted to both make and feed our dogs. During our own research, we found every nutritionist and industry expert that we consulted also feeds their own dogs kibble.
Jinx worked with a pack of animal nutritionists, formulators, manufacturing partners, and regulatory experts with more than 115 years of combined experience in creating and producing the best dog food options. The Jinx Nutrition Council guarantees that our recipes are formulated to meet the nutritional needs of a modern dog to optimize their health and overall longevity.
While AAFCO serves as a great baseline, our kibble recipes are formulated not just to meet the minimum standards, but to exceed them by both formulation and by analysis of the finished product. All of our recipes are complete and balanced, meaning it provides your dog the right amounts, in the right proportions, of every single nutrient that their body needs. Every day, every meal, every bite.